Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

07/01/2007 - Launching New Products
Launching new products can be both an art and a science, and can take on many forms. Some are flashy media events, such as Apple's Steve Jobs introducing the new iPhone.

07/01/2007 - Hats Change Color
T.C. & B. CORPORATION, a cap manufacturer, has obtained the exclusive license to make hats utilizing a technology to CREATE fabric that changes color in sunlight.

07/01/2007 - Free Seminars at August Merchandise
ASD/AMD is offering Complimentary Seminars with registration for the August 12-16, 2007 ASD/AMD Trade Shows in Las Vegas.

06/01/2007 - Social Network Marketing
While blogs and RSS feeds offer solid marketing opportunities, social networks are another way to reach potential customers.

06/01/2007 - Retailers Gain Edge Online
Wholesale websites have transformed the buying process for many independent retailers.

06/01/2007 - Marketing With Blogs & RSS
One of the most important elements of success in business is interaction between seller and buyer.

06/01/2007 - Housewares & Gifts Summer Forecast
June can be an extraordinary month for retailers in terms of finding a fantastic mix of hot products and cool prices.

06/01/2007 - EZDROPSHIP.COM: American Dream Comes True
Most of us like to see others struggle a little bit before they hit it big. So you will probably like the story of Dan Mier, president of the double tiered success story that is Premiere Products International and EZDROPSHIP.COM.

06/01/2007 - Discover Your Audience
It is not enough to decide to CREATE a blog: a business must also determine who its audience will be and where to find them

05/01/2007 - Wine Bottle NightLights
East Lake Wholesale announces an exciting new line of unique wine bottle nightlights to compliment their line of American Made Incense and Smoking Bottles.

05/01/2007 - Smart Email Means Sales for Salco
Wholesaler, Salco Distributors, has been using consistent, content rich email campaigns to drum up sales and maintain relationships at www.ezdropshipper.com.

05/01/2007 - ROI Marketing Tools
Godfrey, a nationally ranked business to business marketing communications agency, has launched a new series of thought leadership pieces to help marketers improve their company's marketing ROI (Return on Investment).

05/01/2007 - Phishers Try New Tactics
Phishers and spammers are finding new ways to con visitors to retail sites.

05/01/2007 - Decorative Dawg Tags
USA DAWGS INC. offers Dawg Tags, an extensive line of charms and other accessories especially designed to decorate its Dawgs line of beach shoes.

05/01/2007 - BOC vs. POP
Now more than ever, retailers are processing customers' checks electronically. Image exchange, or electronic check conversion via the Automated Clearing House (ACH) network, are valid options.

04/01/2007 - Wholesale Web Jewelry: Spring / Summer Forecast
If your customers include divas, and you are stocking merchandise in preparation for the material mavens' pre-summer shopping season, then take heed... bling is the thing for spring!

04/01/2007 - Web Re-Design For Success
Most experts advise web marketers to do a fairly complete overhaul of their site designs once every two or three years. Some say that you should redesign every single year, in order to stay ahead or at least level with the competition.

04/01/2007 - Web Browsing And Store Sales
Online research by consumers is not just a convenience they like: It is a major driver of in store sales, and its influence is growing.

04/01/2007 - User Revolution Alters Web
With the rise of the Internet as a mass medium, worldwide online advertising is expected to exceed $81 billion in five years. That represents a compound annual growth rate of approximately 21 percent.

04/01/2007 - Small Wholesalers' Marketing Tips
The inventory is all set and the website is complete, so all that is left is to flip the switch and go live.

04/01/2007 - Skin Care Market Booms
Promises of diminished lines, a smoother, younger looking healthful glow and a clearer complexion are paying off big for the skin care market.

04/01/2007 - Retailers Push Global Trade
Retailers are urging Congress to extend presidential Trade Promotion Authority. World Trade Organization negotiators are now getting back to work on the Doha Round trade talks, but without Congressional approval, TPA will expire this summer.

04/01/2007 - Last Minute Tax Tips
The old adage that just two things are inevitable: death and taxes, fails to show another similarity these two subjects have in common: People like to put off thinking about them.

04/01/2007 - Keeping Shopping Carts Safe
A wholesaler's online shopping cart is the backbone of the business, so taking care of it is essential.

04/01/2007 - Fresh Products Boost Kiosk Sales
Whether a kiosk operator carries a single product category or many, change is essential to maintaining sales momentum, according to suppliers.

04/01/2007 - Continental Offers TLC to Retailers
Based on their own need for products at great prices, auctioneers Bud Nelson and Joel Orr discovered overstocks, returns, closeouts, liquidations, surplus and salvage, available from major retailers across the Midwest.

03/01/2007 - Strategic Web Planning
Many online retailers, big and small, operate without a strategic plan. This is a mistake, according to industry experts.

03/01/2007 - Most Competitive Retailer
UPS was found to be the most competitive retailer, in a new study called, "New Dynamics That CREATE and Build Retailer Competitive Advantage."

03/01/2007 - Long Tail SEO
Most retailers with an online presence are keenly aware of Search Engine Optimization (SEO), a series of tools and techniques designed to drive up your rankings on popular search engines like Google and Yahoo.

03/01/2007 - Jumping On The Kiosk Boom
Over the past five years, retail revenues and rents from kiosks and carts have doubled to reach $10 billion, according to Specialty Retail Report.

03/01/2007 - Empathy Engine Serves Customers
Could an idea as old and familiar as good customer service really be a new challenge for business?

02/01/2007 - WholesaleCentral.com Debuts Asian Sources
Ever since China was accepted into the World Trade Organization in December 2001, the world has seen a growing demand for quality exports from Asian businesses.

02/01/2007 - Vanity Plates Boost Sales
HOT PLATES COMPANY offers retailers the opportunity to build sales by providing custom vanity plates for clients' cars and other vehicles.

02/01/2007 - Personalize Web Shopping
Personalization techniques can not only help an online retailer get more customers, it can also build loyalty and add to tickets by cross selling and getting more shoppers to trade up.

02/01/2007 - One Stop Lingerie
TATIANA FASHIONS offers more than 340 lingerie products and related items from its warehouse in Florida. There is no minimum order, and the company will drop ship orders internationally within 24 hours.

02/01/2007 - Google & Marketworks Offer Web Solutions
Google and Marketworks have teamed up to CREATE a variety of new eCommerce storefront templates that will make it easier for small businesses to have professional looking websites with built-in Google Checkout.

02/01/2007 - Enlisting Customer Support
Passionate customers are the independent retailer's most valuable weapon in winning competitive battles against big chains and others. Here are some examples of how to enlist customers' support.

02/01/2007 - Blogosphere Marketing
Blogging is one of several trends that experts predict will help retailers reach and communicate with a broader customer base.

01/01/2007 - Converting Shoppers Into Buyers
Dollars spent on improving the shopping experience can significantly increase a retailer's sales and earnings. Specifically, building a multi channel capability can pay big dividends, according to a new study from Deloitte & Touche USA.

01/01/2007 - 10 Tips To Build Sales
Believe it or not, many retailers fail to respond to inquiries that could lead to additional business. Salespeople often dismiss phone calls, email queries, web page click throughs and web impressions as, "window shoppers."