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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for " email marketing" yielded 166 matches


05/01/2011 - Killerbeads Offers Guaranteed Sales To Ecommerce Jewelers
With an 18-year-history of selling jewelry and incense, Killerbeads has a nose for what ecommerce merchants need.

04/01/2011 - Dropship Business Pushed To The Foreground
The Internet may have allowed a thousand ecommerce flowers to bloom, but wholesale dropshippers are the fertile soil from which many of those merchants have sprouted.

04/01/2011 - NationalGift.com Offers Complete Ecommerce Solutions
Many distributors start off as traditional wholesalers, stocking goods in warehouses and relying on field reps and faxes for orders.

03/01/2011 - Landing Pages Drive Conversion
Effective landing page design can drive ecommerce conversions, as every online retailer wants to convert browsing consumers into paying customers.

03/01/2011 - Coping With Ecommerce Change
An ancient Greek philosopher said, "The only constant is change." That's especially true in this most changeable of fields, online retailing.

02/01/2011 - Summit Road Launches New Site
A premiere wholesale distribution company is moving even more of its business online. Summit Road Distributing, selling a large assortment of products, dipped its toes in the ecommerce waters years ago with a site on WholesaleCentral.com.

01/01/2011 - Bright Future for Sunglasses
Discount sunglasses are a great item to source online, because the Web makes it easy to browse the thousands of styles out there.

12/01/2010 - World Trading 23 Upgrades For Growth
World Trading 23, an online specialty toy wholesaler, has embarked on an ambitious program of upgrades and enhancements.

12/01/2010 - Fragrance Sales Not Wafting Away
From perfume to incense to air fresheners, scented products continue to draw customers to retail checkouts, even in a stinky economy.

11/01/2010 - EMAIL Etiquette and Disclaimers
Observing the rules of EMAIL etiquette can be a quick and painless component of MARKETING your products or services to existing and prospective customers.

11/01/2010 - Via Trading Adds Spanish-Language Site
In November 2002, Via Trading made its first sale.

11/01/2010 - Alligator Heads For Smiles & Profits
You never know where a hobby like fossil collecting might lead you. Just ask Robert McDade, CEO and founder of Natural Selections Inc., who started collecting fossils and minerals as a hobby.

11/01/2010 - Sporting Goods
Is there such a thing as an industry that's truly recession-proof?

11/01/2010 - Ecommerce Holiday Checklist
The holidays are quickly approaching, and retailers should already be pushing promos geared to these dates.

10/01/2010 - Landing Page Optimization
Many online entrepreneurs are content with letting their websites' home pages sell their goods for them.

10/01/2010 - Turning Web Shoppers into Buyers
Many online store owners have the impression that all they have to do is attract more traffic and sales rise.

09/01/2010 - Gifts, Candles and Incense Trends
When it comes to the aromatic arts, giftware sellers are generally well stocked, and contrary to national economic news, well satisfied.

08/01/2010 - New Site Sparks Eros Hosiery Success
A family wholesale business with a long tradition of success is embracing new technology with a completely redesigned website and back-end system.

08/01/2010 - The Party Animal Inc. Unveils Lil' Teammates
Party Animal Inc. has become the talk of the sports toy industry this year, thanks to a new line called Lil' Teammates.

08/01/2010 - Creating a Sale Capturing Checkout Process
The checkout process is one of the most important parts of a successful ecommerce site.

07/01/2010 - Produce Freshies
Studies show that nearly one quarter of all fresh produce purchased in America is thrown away because it goes bad.

07/01/2010 - Boo-Boo Bling
The idea for Boo-Boo-Bling, a unique bandage decoration that turns unsightly scars and blemishes into fashion accessories, came about the old-fashioned way

07/01/2010 - The Party Animal Unveils Lil' Teammates
The Party Animal Inc. is the talk of the sports toy industry this year,

06/01/2010 - Unlocking Ecommerce Software to Grow Your Business
It's one of the age-old dilemmas faced by business owners: You've got a terrific product or service to sell, but not a good means of selling it.

06/01/2010 - Funnel-It Bottle Drainer
Some people just have to have every last drop out of a bottle, while others simply don't realize how much money they're throwing away.

06/01/2010 - Home Furnishings & Housewares On Roll
The home furnishings and housewares segment of consumer goods has come through the economic downturn with mostly flying colors, according to both U.S. government statistics and purveyors of goods in the category

06/01/2010 - Cracking the Code for Profits
The toy market has always been difficult to gauge. Ever changing fads, not to mention the luxury item status of many toys during tougher economic times

06/01/2010 - Tracking EMAIL Campaigns
In past articles, I showed you how to track various paid search traffic channels using Google Analytics and Google's URL Builder

05/01/2010 - Successful EMAIL MARKETING
Many people hearing the term, "EMAIL MARKETING," think of spam cluttering up their inboxes from unwanted (and, unknown) companies, or occasional notes about upcoming sales or coupons that may or may not be relevant to their lives and lifestyles.

05/01/2010 - Best Days & Times for EMAILs
When considering how to get the most out of your EMAIL campaigns, do not overlook the timing of a send.

04/01/2010 - Trendy Fashion Fun at Doki Geki
For stores that cater to the junior market and rely on suppliers of hot, trendy, and cost effective items, DokiGeki.com is the place to buy.

04/01/2010 - Women's and Men's Fashion Accessories
Fashion is showing signs of coming into fashion again, with indications in some quarters that the much debated economic recovery is having a positive effect on apparel and accessories.

04/01/2010 - Ten Best Shipping Practices
It's no secret: Shipping is one of the most essential factors in closing ecommerce sales.

03/01/2010 - Tracking MSN and Yahoo! PPC in Google Analytics
When fed the right data, Google Analytics can extract query string variables that may offer better reporting capabilities.

02/01/2010 - Tech Feature: Google Analytics
How do you measure the success of your company's website? Receiving reports on how many users clicked on the site is a fairly basic way.

01/01/2010 - MK Brings Good Life to Water
The Good Life Gear product line from MK Distributors Inc. includes stainless steel water bottles with clever twists that make using them much more fun and functional than similar products.

12/01/2009 - The Future of Web Video
Video may have killed the radio star, as the old song by the Buggles claims, but today there's growing evidence that video may have static, text-heavy websites in its crosshairs as well.

11/01/2009 - What Makes Web Retail Tick
Calling ecommerce, "The bright side of retail," during her keynote address at the 2009 Shop.org Annual Summit, Sucharita Mulpuru of Forrester Research spelled out six things online retailers have done right.

11/01/2009 - Join the Social Networking Party
The next 50 years of the Internet will be dominated by the phenomenon known as social networking.

11/01/2009 - Effective EMAIL MARKETING
A staple in any customer retention program is the ability to write EMAILs that strengthen relationships, receive responses and prompt action.

10/01/2009 - Recession Proof Pet Products
In a downturn economy, people may not feel comfortable spending money on themselves, but at My Shopping Tree, they are finding that possibly for that very reason, sales of personalized pet products are way up.

10/01/2009 - Paid Search Boosts Sales
Paid search, often called sponsored search, in which website owners pay an advertising fee on search engines, is more likely than organic search to bring in buyers, according to a recent study.

10/01/2009 - Loyalty Differs Online and Off
Customer loyalty in the online world is not the same as loyalty to a brick and mortar store.

10/01/2009 - Kiosks Rev Up for Christmas
What is true for every retailer is equally true, if not more so, for kiosk and cart vendors: the need to make the most of the holiday season.

10/01/2009 - Current Customers are Key to Profits
If you want a sure way of increasing profits, look to your existing customers.

10/01/2009 - Abandoned Cart EMAIL
In a study of 500 online retail shopping websites, just 11 percent of Internet merchants sent EMAIL responses to shoppers who abandoned carts.

09/01/2009 - Checkout Options Flourish
Most anyone who has made a purchase on eBay is familiar with PayPal, an ecommerce checkout option, which since 2002 has been a wholly owned subsidiary of the online auction site.

08/01/2009 - Online Retailers Shift Tactics
The economy is forcing web retailers to change their MARKETING tactics, in order to acquire and retain customers.

08/01/2009 - Making EMAILs Personal
If retailers' EMAILs are to be effective, they must be relevant to each recipient and sent via their mobile phones and Facebook pages, said Mike Hilts, president and general manger of Yesmail, an EMAIL MARKETING service.

06/01/2009 - Wholesalers Expand Online Offerings
Internet wholesale suppliers large and small are enhancing their online MARKETING and sales strategies to help their retailer customers get more bang for the buck.

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