Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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11/01/2012 - Best Electronic Devices Fuel Sales
Berlin, Germany, ballooned with excitement at this year's annual Internationale Funkausstellung (Radio and Television Exhibition). Fingertips were the focus for technology and engineering executives as they gathered to kibitz about the latest touchscreens, smartphones and tablet accessories.

10/01/2012 - The Best Apps for Your Business
The slew of promises that comes with many mobile apps approaches productivity from every angle. As business owners find themselves becoming more and more mobile, the curiosity surrounding these collectible tools makes a visit to an iTunes or Android store feel like the grown up version of a trip to the candy shop. Hundreds of thousands of apps are available for iPhone, iPad and Android, with more being added by the minute.

09/01/2012 - Kheops-Meaningful-Business
How can a business inspire harmony? How does making a purchase result in a deeper connection with nature? Most importantly, what in the world does the web have to do with it? Kheops International has answers, all of which come in the form of meaningful gifts. As a leading wholesaler and drop shipper of candles, treasure boxes, figurines and other spiritual items, Kheops shares its appreciation for harmony and nature via its selection of gifts and jewelry.

06/01/2012 - MoH Innovates Online
Andrew Kitzenberg of Memory on Hand proves there are also fascinating startup stories in more behind-the-scenes venues like wholesale.

06/01/2012 - Email Marketing: 4 Success Factors
Email marketing is a critical component to building any business. Being at the forefront of your customers?, and potential customers? minds, and those of your potential customers, plays a vital role in generating sales.

05/01/2012 - Data Segmentation for Ecommerce
If you only use the standard data gathering and reporting features present in Google Analytics, you are not getting a complete picture of how your business is performing.

04/01/2012 - Global Imports Offers Wholesale Bargains
Global Imports, Inc., selling online at Hunnt.com, is a wholesale and closeout company that provides high quality goods at low prices.

03/01/2012 - Analyzing Google Analytics
When selling merchandise online, it is not enough to simply track sales.

03/01/2012 - Your Guide to the New Google Analytics
In March 2011 Google released its new and improved version of Google Analytics.

01/01/2012 - Making Your Website Mobile
Designing a website to sell your products used to be pretty simple, because you knew your audience.

01/01/2012 - Personalized DVDs by Mediak
We live in an interactive society where children want to be a part of the action, not just watching it.

01/01/2012 - Mobile Marketing Trends
On a planet with about seven billion people, 2011 saw an astonishing 5.3 billion mobile subscriptions, about 77 percent of the total population.

11/01/2011 - Driving Conversion with Photography
From large photographs that anchor your home page to small product shots on the site?s pages, photography is a crucial element in the online success of a brand.

11/01/2011 - Novelties & Souvenirs Forecast
Although the economy continues to be sluggish, innovative gift and novelty dealers are finding ways to engage shoppers and bring some fun to a marketplace that desperately needs a few smiles.

09/01/2011 - Optimizing Search Results for Ecommerce
For many ecommerce merchants, customer traffic arrives primarily through search engines, including Google, Bing, and Yahoo.

06/01/2011 - Five Ways to Stop Cart Abandonment
Too often, ecommerce transactions are spoiled by abandoned shopping carts.

04/01/2011 - Fragrance Maker Inspired To Launch New Products After Brush With Death
In the face of catastrophe, truly courageous people fight back and take a new look at all the facets of their lives.

03/01/2011 - Landing Pages Drive Conversion
Effective landing page design can drive ecommerce conversions, as every online retailer wants to convert browsing consumers into paying customers.

03/01/2011 - Fearless Halloween Forecast
For retailers looking to cash in on America's love of Halloween, there are no tricks, even in a down economy.

03/01/2011 - Coping With Ecommerce Change
An ancient Greek philosopher said, "The only constant is change." That's especially true in this most changeable of fields, online retailing.

02/01/2011 - Is Chat Dead or Live?
A big advantage that brick and mortar stores have over ecommerce sites boils down to a simple phrase, "May I help you?" When a customer looks confused in a brick and mortar store, a clerk can stop to offer personal assistance.

02/01/2011 - Five Reasons Why Shoppers Don't Buy
We know there are a number of factors that come into play when a consumer makes a buying decision, and we study them from head to toe in order to increase sales.

01/01/2011 - Moving To Mobile Ecommerce
Converging trend lines show that the importance of mobile computing and smartphone shopping is beginning to be seen on the retail front.

12/01/2010 - World Trading 23 Upgrades For Growth
World Trading 23, an online specialty toy wholesaler, has embarked on an ambitious program of upgrades and enhancements.

12/01/2010 - Mobile Commerce
With all the talk of iPhones, apps, Blackberrys and like-minded "smart" devices, at some point, if not already, you need to consider when it is right to make a move to mobile commerce.

11/01/2010 - Treasure Seekers Unite
An online community of independent ecommerce retailers has launched several new services in a bid to become even more useful to its network of online merchants.

09/01/2010 - Rules of Mobile Marketing
In today's four-screen marketing world, designing an ideal mobile site is becoming more important than ever for the e-retailer.

09/01/2010 - E-Book Marketplace
The news on electronic book wholesaling is a real page turner these days, and like any good mystery, there's no way to know how it's all going to turn out.

05/01/2010 - Sweet Success With Candy Concepts
CandyConceptsInc.com is not just about candy. In fact, candy now accounts for a mere ten to 15 percent of the company's sales.

04/01/2010 - MAD By Design's Vietnamese Handbags
Doug Stein operated restaurants and night clubs in Asia for many years, and anyone who has ever been involved in that business know that it is exhausting.

03/01/2010 - Tracking MSN and Yahoo! PPC in Google Analytics
When fed the right data, Google Analytics can extract query string variables that may offer better reporting capabilities.

01/01/2010 - SerTop Is On Top
Adam Topping, co-owner of Ser Top, knows three reasons why his customers appreciate ordering customized sweatbands, silicone wristbands and patches from his company.

10/01/2009 - Unique Selection at Red Barn Ranch
There really is a red barn at Red Barn Ranch Wholesale. It was built in 1910 on what was then a walnut farm, and it is now the warehouse for their inventory of beautiful and diverse products.

10/01/2009 - Things that Go Splat!
KAMHIWORLD introduces, "Splat Attack," a series of six different squishy, water filled creatures and designs that splat when thrown on a flat surface, and then quickly morph back into their original form.

10/01/2009 - Recession Proof Pet Products
In a downturn economy, people may not feel comfortable spending money on themselves, but at My Shopping Tree, they are finding that possibly for that very reason, sales of personalized pet products are way up.

10/01/2009 - Comparing Comparison Sites
The use of price comparison services (also known as shopping comparison services or price engines) has exploded over the past few years, and even with overall sales down, research shows they're growing ever stronger.

10/01/2009 - Banking on Nostalgia Again
WILD BILL'S POSTERS has added a line of BUTTONS based on what the company's owner, Bill Ziegler, calls, "remakes of the 1960s," which have come back to popularity.

09/01/2009 - Success Begins at Home: Advice for Your Home & Product Pages
In a previous article I mentioned the three most important pages on an ecommerce site.

09/01/2009 - Gift Wholesalers Hopeful for the Holidays
As with every business sector, those working in the gift industry have just one question regarding the recession: Is it over yet?

09/01/2009 - Celebrating The King of Pop
HEAVENLY BODY PRODUCTS offers a wide variety of posters, T-shirts and BUTTONS in honor of Michael Jackson.

08/01/2009 - ValueRays Warm Mouse
I-GLOBALMALL.COM INC. introduces the ValueRays Warm Mouse, a computer mouse that uses deep healing infrared radiant heat to relieve stress and strain to the hands.

07/01/2009 - LLD Gift of Knowledge
The Life Learning Device (LLD) is a revolutionary new tool which allows people to expand their wisdom with a touch of the BUTTON.

06/01/2009 - Winning Sports Souvenirs
Thanks to Prizes!, sports fans throughout the U.S. have a means of showing their undying devotion to their favorite teams.

06/01/2009 - Is Live Chat Right for You?
For those internet retailers who may feel they have their hands full dealing with their customers...

06/01/2009 - Finding the Wholesale Products You Need
In the early days of WholesaleCentral.com, buyers were constantly asking us where they could find specific products.

06/01/2009 - Adding Motors to Bikes
BIRDDOG DISTRIBUTING offers engine kits for motorizing regular bicycles. There are three different versions, and all come individually boxed and include full instructions for do it yourself installation.

04/01/2009 - Zaps Flying Insects
FLYING INSECT has introduced two versions of an electric fly swatter. One is low powered and designed primarily to kill mosquitoes, and its high powered counterpart kills wasps and bees.

04/01/2009 - Payments From Bank Accounts
A new payment system called Mazooma enables online shoppers to pay directly from their bank accounts.

03/01/2009 - Warm Mouse Is Hot
The Warm Mouse is a product born to an instant market. It is the type of product every retailer wants to carry, because it is unlikely to stay on the shelf.

03/01/2009 - Small Sizes Equal Big Profits
The definition of Minimus is: a) a company that has increased in size very quickly and efficiently, b) an item of the smallest size, c) a large selection of individually sized items, d) all of the above.