Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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10/01/2008 - Email Marketing Minefields
There is no marketing medium that has better ROI potential than email. Utilizing email marketing requires diligence, however, because there are a handful of minefields one may encounter.

10/01/2008 - Alliance Expands Prepaid Cards
A new relationship between Citi, which is the world's largest provider of credit cards, and Green Dot Corporation, which supplies retail based financial products and services, will expand the retail distribution of prepaid debit and gift cards.

09/01/2008 - Web Satisfaction Survey
Satisfaction with online retailers varies by ethnic group, according to a survey by research and consulting firm, Forrester Research.

09/01/2008 - Wacky Shirts For Big Margins
For a limited time, Big Fish Sportswear is offering a selection of closeout T-shirts and ladies' tops for a wholesale cost of just 99 cents a unit.

09/01/2008 - The Facebook Edge
Many leading web retailers are losing ground to competitors in marketing to young adults by not maintaining a fan page on the social networking site Facebook.com.

09/01/2008 - Ranking Wholesale Marketplaces
In this Internet era, sifting through all the available online marketplaces and search engines to find a wholesale supplier can be extremely time-consuming.

09/01/2008 - Promiscuous Purchasers
People between the ages of 40 and 59 represent the prime adult demographic that is making the majority of household spending decisions, according to a recent study.

09/01/2008 - Inflation Dilutes Rebate Impact
While acknowledging that the government's rebate checks intended to stimulate the economy have helped significantly.

09/01/2008 - Healthy Alternative
With the furor over obesity and 'super sizing' spurring a trend toward healthier food and portion control, Mister Snacks, Inc. is perfectly positioned to illustrate the definition of nutrition and value.

09/01/2008 - Health, Home & Housewares Trends
With the "green" movement leading the way, increasingly conscientious Americans also want to eat better, improve their home environment and escape to the great outdoors.

09/01/2008 - Focus Is Quality Sunglasses
After 25 years of experience in wholesaling sunglasses, Leon Tseng struck out three years ago on his own to found American Sunshine Eyewear.

09/01/2008 - Ebay to Emphasize Fixed-Price Sales Format
Acknowledging that most online shoppers cannot be bothered with auctions, eBay plans Wednesday to announce changes to its fee structure that emphasize fixed prices over bidding.

09/01/2008 - Early Holiday Web Marketing
While most CONSUMERS don't start holiday shopping in earnest until the day after Thanksgiving, online retailers should begin marketing for the season as early as October, according to MarketLive Inc., an eCommerce platform provider.

09/01/2008 - Best Buy Music Centers
Best Buy Co. Inc. has unveiled an initiative that sets aside store space for an array of musical instruments and gear in dozens of its locations nationwide.

09/01/2008 - Back to School Trends
One fifth of parents nationwide have set aside a portion of their stimulus check for back to school purchases

08/01/2008 - Web Searchers Offer Advice
CONSUMERS who search online are more likely to offer advice on the products and services they have purchased, according to a survey by market research firm, BigResearch LLC.

08/01/2008 - Toys & Novelties for Fun & Profits
Fun is never out of style. It reaches across all geographic regions and every demographic, and people pay for it, regardless of the economy.

08/01/2008 - Shoppers Like Peer Reviews
The popularity of shoppers' online reviews of products is leading to the use of peer reviews in emails, too.

08/01/2008 - Refresh Your Brand
Every business should take a periodic review of its full line of branding materials, which includes the company logo, marketing materials, business cards, packaging, website and any other component that makes for a store's public identity.

08/01/2008 - Overstock.com Offers PayPal Later
Overstock.com Inc. is offering a new delayed payment option, PayPal Pay Later. The PayPal Pay Later service gives Overstock.com customers a credit account with flexible financing options, even if a buyer doesn't have a PayPal account.

08/01/2008 - Online Fraud Rises
More CONSUMERS are being victimized by fraudulent use of their credit and debit cards to make online purchases, according to research firm Javelin Strategy & Research.

08/01/2008 - Martha Stewart Alters Strategy
Martha Stewart Living Omnimedia Inc. has announced plans to get back into online selling.

08/01/2008 - Long Waits Harm Retailers
One in ten shoppers will leave a checkout line if the wait is too long.

08/01/2008 - Infotech America Offers Web Promo Services
In the past five years, CONSUMERS have changed the way they find products and services via the Internet.

08/01/2008 - Gaining Customer Confidence For More Sales
The Internet can provide store owners with a wider channel of distribution for their products.

08/01/2008 - Footwear & Apparel Forecast
Few categories can match the Footwear & Apparel niches when it comes to cultivating revenue from August through December. From Back-to-School to Christmas, CONSUMERS are buying shoes and clothes for school, work and gifting occasions.

08/01/2008 - Fighting Organized Retail Crime
As organized retail crime continues to plague the industry, retailers are getting more serious about uncovering, dismantling and prosecuting the responsible individuals and crime rings.

08/01/2008 - Fees Squelch Web Sales
One reason why online shoppers abandon shopping carts is the shipping fee, according to a recent survey by comScore Inc., conducted by PayPal.

08/01/2008 - Economy Favors Online Growth
While CONSUMERS expect to decrease their overall spending this year, according to a recent survey, the decline will take place more offline than online.

08/01/2008 - CONSUMERS Flock to the Web
Nearly half of all Internet users worldwide will make online purchases this year, according to IDC data.

08/01/2008 - Checkout Options
Some retailers and wholesalers are still using their websites as more of an online catalog than an ecommerce engine and it is a shame to see them leaving so much money on the table.

08/01/2008 - Broadband Ramps Up
Two separate studies show that broadband is having an increasingly positive impact on Internet sales.

08/01/2008 - Banking on Nostalgia
WILD BILL'S POSTERS produces cardboard memories, on the premise that CONSUMERS like to return to times when gas was under $1 a gallon and commodities were priced, "within reason," says owner, Bill Ziegler.

07/01/2008 - Windfall Of Success For Iron Stop
The process today of manufacturing wind spinners is not much different than it was when Ron Spinks, President of Iron Stop, came up with the idea and began creating them in his garage.

07/01/2008 - Win with Liquidation.com
You might think that a website like Liquidation.com would balk at the suggestion that it is, "the eBay for wholesale liquidations."

07/01/2008 - White-Hot Holiday Products
Ecommerce has helped the holiday product niche skyrocket over the years, offering more unique, high quality products at increasingly better prices.

07/01/2008 - Vendors Profit From Quigley MD
In setting up a kiosk or cart program, it pays to get advice from experts.

07/01/2008 - FTC Proposals Hit Resistance
The volume of information Internet companies gather about CONSUMERS has long raised concerns over privacy.

07/01/2008 - 12 Tips For Savvy Retailers
As gas prices continue to climb and people adjust their spending habits, sales of Spam are up and McDonald's and Dunkin' Donuts are luring Starbucks' latte lovers.

06/01/2008 - Wholesalers Ease Web Buying
Retailers and other buyers who go online to research and obtain products are finding it easier to navigate wholesalers' websites.

06/01/2008 - Payment System for Retailers
Authorize.Net has launched a new online payment service designed for specialty merchants that typically sell one item per order.

06/01/2008 - India Retailer Targets U.S.
India's largest retailer is targeting Indian CONSUMERS in America.

06/01/2008 - Gas Prices Drive Shoppers To Web
Concerns about the economy and rising gasoline prices may send more shoppers to the web. They cite the convenience and savings on gas in a recent survey by the investment firm of Piper Jaffray.

06/01/2008 - Blockbuster Expands Games
Blockbuster Inc., the troubled provider of in-home movies and game entertainment, is expanding its game business significantly.

05/01/2008 - Veteran Web Buyers VS. Rookies
Nearly three quarters of U.S. CONSUMERS say they have shopped online, according to Forrester Research

05/01/2008 - Vertical Search Effectiveness
Vertical search engines are continuing to grow in popularity because they only show the results that are relevant to a marketer's product needs.

05/01/2008 - Shoppers Research Online
Researching online prior to buying continues to gain among today's online shoppers.

05/01/2008 - Identity Marketing
Retailers employ different marketing strategies these days. As competition for CONSUMERS' disposable dollars intensifies, retailers take very different routes to improving and maintaining their market share.

05/01/2008 - Dell Tests Biz Service
The computer company, Dell Inc., is currently testing a new system that could help relieve small businesses from needing to employ IT experts. The test is now taking place in Dallas.

05/01/2008 - Cross Channel Retailing
Retailers are beginning to improve how they serve customers across retailing channels, according to Rob Garf, VP and general manager of retail strategies at AMR Research Inc., a research and advisory firm.