Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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09/01/2007 - Teamwork Drives UB2B's Success
One of the key components of Fatima Siner's game plan for business success includes the philosophy used by all winning football coaches: surround yourself with the best assistants and the most talented personnel.

09/01/2007 - Smarts & Sweat Equal Turnkey Success
Any reliable product supplier to a kiosk or cart program will want a prospective operator to have a business plan for success.

09/01/2007 - Protecting SS Numbers
Be as careful with employees' confidential information as you are with your own.

09/01/2007 - Match Landing Pages To Messages
Web retailers that are good at developing personalized EMAIL campaigns often lose potential business because of lackluster page optimization, according to a study from Silverpop Systems Inc.

09/01/2007 - Fab Footwear Online
Did you know that Zappos.com went from $8.5 million in revenue five years ago to $597 million in 2006?

09/01/2007 - EMAIL Less Effective
While EMAIL marketing remains a valuable tool for informing customers, it is no longer unique. As an accepted marketing medium, it does not automatically delight consumers.

09/01/2007 - Buying Made Easy At MegaDropshippers.com
While the Internet has changed the landscape of business dramatically, many times value of a good sales offer still reigns supreme.

09/01/2007 - Buyers Network Streamlined Wholesale Buying
Wholesalecentral.com has a unique and revolutionary service for resellers called Buyers Network.

08/01/2007 - Web Wholesaler Completes BPA Audit
Web Wholesaler has completed its first BPA Worldwide business publication audit.

08/01/2007 - Tailored EMAILs Boost Sales
Personalized EMAIL messages can boost website visits.

08/01/2007 - PayPal's Mobile Checkout
To reach small retailers that want to sell goods through mobile phones, PayPal has expanded its Mobile Checkout capability. The new service is also designed to be easy for consumers to use.

08/01/2007 - Fresh Toys & Novelties Push Retail Profits
The number of new toys and novelties that come to market each year is a tribute to the imagination of inventors, designers, and suppliers.

08/01/2007 - DP Adds New Site
In its continuing efforts to provide easy one stop shopping, DP & Company, based in Bushnell, FL, has significantly expanded its product offerings and added a new website, targeted especially to smaller retailers.

08/01/2007 - Buyers Pay For Privacy
Consumers will pay more to shop at websites that protect privacy, according to a study by Carnegie Mellon University.

08/01/2007 - Best Sellers From Discount Wholesalers
While Discount Wholesalers of Chester Springs, PA, has long served retailers.

07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

07/01/2007 - Surplus Success At Via Trading
Jacques Stambouli was brainstorming one day in the library, while working on his master's thesis. His professor had assigned him to come up with a business plan that pertained to retail or wholesale.

07/01/2007 - RightNow Delivers CRM Solution
RightNow Technologies debuts RightNow Retail, a new offering that combines next generation customer relationship management (CRM) solution.

07/01/2007 - News Archive Offers Insight For Retailers
All of the articles you read in Web Wholesaler Magazine can now be found conveniently online in the "Wholesale News and Article Archive," on Wholesalecentral.com.

07/01/2007 - Merchants Set Up Shop at Facebook
Facebook Inc., the online social network with 24 million active users, now allows merchandisers to develop applications that its users can add to their personal pages. Various name brands have already jumped into the fray.

07/01/2007 - Launching New Products
Launching new products can be both an art and a science, and can take on many forms. Some are flashy media events, such as Apple's Steve Jobs introducing the new iPhone.

06/01/2007 - Sending EMAIL Images
More and more web wholesalers and retailers are using photos in their EMAIL campaigns to show off their hottest product lines.

06/01/2007 - New Web Tactics Engage Buyers
Video streamlining and social networking are among the tactics online retailers are utilizing to engage shoppers, increase shopping trips and build loyalty.

06/01/2007 - Marketing With Blogs & RSS
One of the most important elements of success in business is interaction between seller and buyer.

06/01/2007 - Discover Your Audience
It is not enough to decide to create a blog: a business must also determine who its audience will be and where to find them

05/01/2007 - Wine Bottle NightLights
East Lake Wholesale announces an exciting new line of unique wine bottle nightlights to compliment their line of American Made Incense and Smoking Bottles.

05/01/2007 - Sunglass Fashion Update
Summer fashion trends are often like the season itself. They come, go and come back again. Sometimes they look vastly different from the prior year; other times, the fashion is familiar to a time you almost forgot existed.

05/01/2007 - Smart EMAIL Means Sales for Salco
Wholesaler, Salco Distributors, has been using consistent, content rich EMAIL campaigns to drum up sales and maintain relationships at www.ezdropshipper.com.

05/01/2007 - Shoppers Cotton to EMAIL
EMAIL marketing is a hit with shoppers, according to a new report from Forrester Research.

05/01/2007 - Phishers Try New Tactics
Phishers and spammers are finding new ways to con visitors to retail sites.

04/01/2007 - Wealthy Love Bargains
F. Scott Fitzgerald once said that the rich are different from the rest of us.

04/01/2007 - Retractable Steel Leash
BRANDY'S CANADIAN IMPORTS introduces Back2Me, a retractable steel leash that can hold any and all of the small items that clutter pockets and purses, and get lost in the clutter.

04/01/2007 - Lighted Pocket Mirror
ZELCO INDUSTRIES INC. introduces the Swinger illuminated pocket mirror. It measures just over six and a half inches long and one and a half inches wide and fits easily in a pocket or purse.

04/01/2007 - Learning Music Online
WORKSHOPLIVE offers a trio of gift cards that provide access to music lessons over the Internet. There are actually 1,600 different interactive lessons at the website that gift card holders can access.

04/01/2007 - Kitchen Fun With The Ex
CSB COMMODITIES INC. introduces, "The Ex," a knife holder patterned after a human form, to lighten up meal making and draw attention at any party. It comes with five stainless steel knives.

04/01/2007 - Keeping Shopping Carts Safe
A wholesaler's online shopping cart is the backbone of the business, so taking care of it is essential.

04/01/2007 - Drain Your Umbrella
NISSAN S. ENGINEERING has developed UDS, Umbrella Draining Solution, which is designed to solve the problem of bringing wet, messy umbrellas into a home, office or car.

04/01/2007 - Continental Offers TLC to Retailers
Based on their own need for products at great prices, auctioneers Bud Nelson and Joel Orr discovered overstocks, returns, closeouts, liquidations, surplus and salvage, available from major retailers across the Midwest.

03/01/2007 - Wholesale2U.com Aids Schools
An up and coming member of the wholesale community, Wholesale2u.com, has been offering schools across the nation the chance to participate in their unique fundraising programs, both offline and online.

03/01/2007 - Social Retailing
A new in-store shopping experience, called, "Social Retailing," is designed to target young consumers.

03/01/2007 - Finding Items with Product Locator
Each month, the Tech Tips column takes you on an in-depth tour of a different power feature that you can use on Wholesalecentral.com to help grow your business.

03/01/2007 - EMAIL Personalization
Just 10 percent of EMAIL marketers individualize all aspects of their EMAIL campaigns.

02/01/2007 - WholesaleCentral.com Debuts Asian Sources
Ever since China was accepted into the World Trade Organization in December 2001, the world has seen a growing demand for quality exports from Asian businesses.

02/01/2007 - Personalize Web Shopping
Personalization techniques can not only help an online retailer get more customers, it can also build loyalty and add to tickets by cross selling and getting more shoppers to trade up.

02/01/2007 - Icing on Your EMAIL Cake
Prettying up an EMAIL marketing campaign can boost conversion rates, according to a study of best practices by Silverpop Systems Inc.

02/01/2007 - Apparel for Poker Players
BAD BOYS OF THE TABLE offers an extensive line of poker themed apparel, including T-shirts, sweat shirts, and dress shirts for men, women's T-shirts and camisoles, and caps and hats. All carry the company's trademarked logo and sayings.

01/01/2007 - Salco Streamlines Web Sales
Sal Maggio became a salesman at the wee age of four. His older brother was hawking candy bars for a school benefit, and the toddling Maggio could not resist his natural predilection.

01/01/2007 - Products & Prices Drive Sales At CloseoutCentral
For the last 10 years, the Internet has been building steam towards becoming the dominant medium of the future for business to business trade. And CloseoutCentral.com has been leading the way, step by step, as this revolution has taken place.

01/01/2007 - Positive Marketing From Your Limited Database
Discouraged by your limited ability to target past customers? Whether you are in wholesale or retail, you are not alone. Even some of today's fastest growing companies do not have their web divisions set up the way they want or need them to be. So how can you compensate if you do not have precious data on visitors because you do not have a proper analytics program?

01/01/2007 - Managing Shipping
The cost of shipping a one pound box from L.A. to New York can range anywhere from $1.73 to $69.73, depending on shipping options. A Forrester Research study for Shop.org says online sales of items shipped are expected to increase 20 percent this year, to approach $132 billion.