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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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03/01/2012 - Analyzing Google Analytics
When selling merchandise online, it is not enough to simply track sales.

03/01/2012 - Conklin Fashions
Conklin Fashions offers 10,000 different products, such as earrings, necklaces, bracelets, pins, novelty items, body jewelry, sunglasses, and reading accessories available at heavily discounted wholesale prices.

02/01/2012 - Social Media Grows Up
Social media is no longer just for college students and other young adults to announce their Friday night plans.

01/01/2012 - Making Your WEBsite Mobile
Designing a WEBsite to sell your products used to be pretty simple, because you knew your audience.

01/01/2012 - 2012 CES Preview
The Consumer Electronics Association?s (CEA) 2012 International CES will be held January 10th to 13th in Las Vegas, NV.

12/01/2011 - Effective Email Marketing
It seems like many are ready to anoint marketing through social media the wave of the future, and relegate email marketing to a relic of a time gone by.

12/01/2011 - Mobile App Sales Rising
According to IT market research group Gartner, companies will generate half of their WEB sales via social media and mobile applications by 2015.

11/07/2011 - Wholesale Central's improved product search
WholesaleCentral.com, the top-ranked business-to-business directory of wholesale general merchandise suppliers, today announced the launch of a substantial improvement to their Product Search feature.

11/01/2011 - Profits & Pitfalls of Global eCommerce
The old adage, "Think global, act local," is increasingly obsolete.

11/01/2011 - Novelties & Souvenirs Forecast
Although the economy continues to be sluggish, innovative gift and novelty dealers are finding ways to engage shoppers and bring some fun to a marketplace that desperately needs a few smiles.

11/01/2011 - Going Global
Recent news reports indicate that the international ecommerce marketplace is not only growing, but playing a larger role in the U.S. market.

11/01/2011 - Tablet Ecommerce Heats Up With Amazon's Kindle Fire
With the release of Amazon's new color tablet, Kindle Fire, the ecommerce giant is competing with Apple's iPad with a product half the price.

10/01/2011 - Google Universe: Tools To Build Your Business
For any retailer seeking low cost tools to boost the bottom line, the first place to look is Google.

10/01/2011 - Wholesalers Find Profits By Expanding Sales
In this continually slow economy, shoppers are not flocking to department stores or high-end shops like they once did.

10/01/2011 - Erply's New POS System Offers Six Compelling Strengths
Erply, an Estonian company, has created an innovative ecommerce solution for big box retailers as well as medium and small retailers.

10/01/2011 - WEB Tax Issues
Strapped state legislatures, hungry for new revenue, are looking to tax ecommerce sites such as Amazon.

10/01/2011 - International Ecommerce
Beyond America's borders, ecommerce continues to grow in terms of dollar revenue and online shoppers.

10/01/2011 - Online Sales Rise
There is currently a need for brick and mortar sales in this economy, but there is some good news for ecommerce merchants.

09/01/2011 - Optimizing Search Results for Ecommerce
For many ecommerce merchants, customer traffic arrives primarily through search engines, including Google, Bing, and Yahoo.

09/01/2011 - Spring Trends Focus on Value
As the economy is still in a state of recovery, suppliers are working hard to offer deals that will help store owners survive.

09/01/2011 - Mountain View Movies Specializes In DVDs And Games
When Tiffany Wilkie and her husband launched their wholesale closeout DVD business six years ago, they didn't know that they had a blockbuster on their hands.

09/01/2011 - Great L&H Trading Is Making Business Bright
Great L&H Trading, a discount sunglass and fashion eyewear manufacturer and wholesaler, began its business in China, but quickly expanded to the United States.

09/01/2011 - Google + Ecommerce
Google+, the new social media and networking offer from search engine goliath Google, is offering Facebook its first real competition.

09/01/2011 - Online Sales Maintain Double Digits
Three recent reports say that online retail sales are on the rise. According to MasterCard, ecommerce sales rose 15.2 percent annually in June, the eighth straight month of double-digit growth.

08/01/2011 - Good Videos Can Boost WEB Business
Would you watch a video of two dull people talking in a studio for 30 minutes?

08/01/2011 - Ruby Imports Costume Jewelry Trends
When no one else was selling jewelry online, Ruby Imports' Sun Jung saw the potential for a growing market.

08/01/2011 - Gift And Decor Wholesalers Adapt and Thrive
The gift and decor industry covers a wide range of merchandise, but some universal trends can be found when taking a closer look at the industry?s suppliers.

08/01/2011 - Clear WEB Words Make Profits
For online wholesalers and retailers, creating a profitable B2B or B2C WEBsite isn't as simple as following the Field of Dreams instruction book, which suggests, "If you build it, they will come."

08/01/2011 - WEB Sales Tax Fight Looms
For many years, online retailers have enjoyed the competitive advantage of avoiding state sales tax.

08/01/2011 - Facebook & eCommerce
With 700 million users worldwide and 150 million in the U.S. alone, Facebook is a platform of potential shoppers to many ecommerce innovators looking to make Facebook a part of online retail.

08/01/2011 - Investing In WEB Merchants
As the economy continues its slow recovery, venture capitalists, investors, and acquisition specialists are taking a new look at ecommerce companies.

07/01/2011 - New Payment Frontiers: Smart Phones
With smartphone use growing in America, the technology exists for anyone to process a credit card when it comes time to check out a customer.

07/01/2011 - Footwear Suppliers Basic Styles And Tropical Sandals Are Hot
From sandals on the Fourth of July to toe socks at Christmas, footwear and hosiery are always in season.

07/01/2011 - Steal Deal Inc. Fully Optimized For Search Engines
Mix a successful wholesale clothing business with a savvy Internet strategy, and expect explosive growth.

07/01/2011 - SEO Tips for Electronic Retailers
Search engine optimization goes beyond landing a top keyword, says Danielle Sharpe of PromotionWorld.com.

06/01/2011 - Building Ecommerce Business With Blogs Means Both Challenges And Rewards
Many ecommerce merchants depend on search result traffic to bring new customers to their Internet storefronts.

06/01/2011 - Leading Holiday Suppliers Offer Trend Advice For Seasonal Success
Just about every retail business gets a vital boost in the final months of the year, but for merchants who specialize in seasonal goods, there's no season like the holiday season.

06/01/2011 - Myths Surrounding PPC
It should come as no surprise that in order to grow a business, you need to market that business.

06/01/2011 - Five Ways to Stop Cart Abandonment
Too often, ecommerce transactions are spoiled by abandoned shopping carts.

06/01/2011 - Rising Gas Prices Thwart eCommerce
Conventional wisdom holds that as gas prices rise, more consumers will shop from home rather than drive to brick and mortar stores.

05/01/2011 - Fashion Wholesaler Thrives With Great Prices And Variety
EMart Wholesale has a simple and solid philosophy that is serving the company well in these troubled economic times.

05/01/2011 - Online Merchants Go Wild
As the economy begins to turn a corner, a growing number of ecommerce fashion wholesalers are leaping to launch new companies, while established dealers report that business is picking up.

05/01/2011 - WEB Expert Offers Selling Tips
Making ecommerce difficult for customers is a huge blunder for many online merchants.

04/27/2011 - WholesaleCentral.com Launches Wholesale Video Channel Featuring Wholesale Supplier Videos
Sumner Communications, a leading publisher of magazines, directories, and WEBsites for the general merchandise trade, announces the launch of its wholesale videos channel.

04/01/2011 - NationalGift.com Offers Complete Ecommerce Solutions
Many distributors start off as traditional wholesalers, stocking goods in warehouses and relying on field reps and faxes for orders.

04/01/2011 - Product Comparison Sites Let Retailers Reach Shoppers
As more and more shoppers go online, the chances are slim that any one potential customer even knows your WEB address, much less wants to shop specifically at your site.

04/01/2011 - Ecommerce Sites With Valuable Information Rank Higher
If shoppers never find your ecommerce site, the best WEB design, customer support, and products will be useless in helping you make sales.

03/01/2011 - Landing Pages Drive Conversion
Effective landing page design can drive ecommerce conversions, as every online retailer wants to convert browsing consumers into paying customers.

03/01/2011 - New Golf Game Pays Off
About six years ago, Nowicki was a sales rep with a love of golf. Now he's an entrepreneur, and owner of Horseshoe Golf Inc.

03/01/2011 - Fearless Halloween Forecast
For retailers looking to cash in on America's love of Halloween, there are no tricks, even in a down economy.

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