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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for "cross channel" yielded 21 matches


04/01/2013 - Order Fulfillment
In a retail environment where customer loyalty is increasingly rare and customer expectations are higher than ever, merchants should be constantly searching for ways to improve the way they do business. For a retailer or wholesaler who sells online, the struggle to provide excellent value and an ideal customer experience without a physical presence can be difficult. The key to a successful ecommerce CHANNEL ultimately hinges on one important area-the warehouse.

02/01/2013 - Video For Your Website - Tactics to Build Online Sales
Ten years ago, it was rare for online wholesalers and retailers to have video on their websites, and those that did incorporate it into their online marketing plans were considered innovative. Now, if you ask a room full of business owners if they have video on their websites, at least half will say yes, as it is quickly becoming the norm rather than the exception. Today, it is how, not if, you use video that makes you stand out from the competition.

10/01/2012 - Ecommerce Holiday Checklist
The holidays are quickly approaching and your business promos should have already begun. Keeping everything in check and making sure you leave no stone unturned can be a difficult task. To help you in that effort, here is a checklist of items you should consider while preparing for the holidays.

09/01/2012 - Ecommerce Essentials to Grow Your Business
Efficient ecommerce platforms are a vital part of Internet wholesalers' and retailers' businesses. They provide a variety of tools that automate web based sales, such as creation and maintenance of product catalogs, shopping cart services, payment processing and order tracking.

02/01/2011 - Five Reasons Why Shoppers Don't Buy
We know there are a number of factors that come into play when a consumer makes a buying decision, and we study them from head to toe in order to increase sales.

11/01/2010 - Ecommerce Holiday Checklist
The holidays are quickly approaching, and retailers should already be pushing promos geared to these dates.

05/01/2010 - Successful Email Marketing
Many people hearing the term, "email marketing," think of spam cluttering up their inboxes from unwanted (and, unknown) companies, or occasional notes about upcoming sales or coupons that may or may not be relevant to their lives and lifestyles.

08/01/2009 - Top Housewares Trends
Respecting Generational Divides, Living Within Our Means, the Live In Kitchen, the Green Kitchen, the Wellness Kitchen and Cooking for Fun are the most important trends at work in the consumer marketplace of the future.

04/01/2009 - Store Pickup Gains
Web shoppers and retailers alike are increasingly favoring in-store pickups, according to a recent study by Forrester Research Inc.

12/01/2008 - In-Store Pickup Improves
Shoppers who order online for in-store pickup are more likely to find the item ready and waiting when they arrive at the store this year.

10/01/2008 - Prep Websites for Holidays
More consumers are expected to shop online this holiday season. Now is the time to make sure your retail website is ready to maximize the potential.

05/01/2008 - Shoppers Research Online
Researching online prior to buying continues to gain among today's online shoppers.

05/01/2008 - CROSS CHANNEL Retailing
Retailers are beginning to improve how they serve customers aCROSS retailing CHANNELs, according to Rob Garf, VP and general manager of retail strategies at AMR Research Inc., a research and advisory firm.

11/01/2007 - Websites to Get Facelifts
As today's shoppers become more discriminating about their interactions online, the stakes are being raised for retailers to provide a consistently positive, more sophisticated experience.

11/01/2007 - Web Apparel Sales Skyrocket
Apparel has become the largest and fastest growing component of internet product sales. Combined online sales of apparel, footwear and fashion accessories, excluding jewelry, moved ahead of computer hardware and software in 2006.

11/01/2007 - Tying Online/In-Store CHANNELs Together
In-store tools and activities tying CROSS CHANNEL efforts together more smoothly might seem to be a natural complement to online marketing.

11/01/2007 - Consumers Want CROSS CHANNELs
Consumers' expectations of a multiCHANNEL shopping experience are high, according to a survey from Sterling Commerce, which is a unit of AT&T, Inc.

07/01/2007 - Web Research Impacts Store Sales
Online research influences sales of more than $400 billion made in stores, according to Forrester Research. The company predicts that figure will exceed $1.1 trillion by 2012.

04/01/2007 - Web Browsing And Store Sales
Online research by consumers is not just a convenience they like: It is a major driver of in store sales, and its influence is growing.

03/01/2007 - Fickle Frequent Buyers
While multiCHANNEL shoppers have proven to be big spenders, they're not as loyal as their single CHANNEL counterparts.

01/01/2007 - Converting Shoppers Into Buyers
Dollars spent on improving the shopping experience can significantly increase a retailer's sales and earnings. Specifically, building a multi CHANNEL capability can pay big dividends, according to a new study from Deloitte & Touche USA.

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