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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors.
Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and
business strategies to help you succeed.
See new articles daily online at IndependentRetailer.com.
Sep 01, 2009
In a previous article I mentioned the three most important pages on an ecommerce site.
Sep 01, 2009
Participation in loyalty or rewards programs has increased 19 percent since 2007, according to a recent study by Colloquy, a Cincinnati based research firm. marketing
Aug 01, 2009
If retailers' emails are to be effective, they must be relevant to each recipient and sent via their mobile phones and Facebook pages, said Mike Hilts, president and general manger of Yesmail, an email marketing service.
Aug 01, 2009
"It's never too early to start thinking about the holidays," goes the old saying, and while the summer months may seem a bit premature to start contemplating the upcoming holiday.
Aug 01, 2009
The following practical and timely tips for managing during challenging times can help keep a small business resilient and solvent.
Jul 01, 2009
In his book, "Think And Grow Rich," Napoleon Hill says one major cause of business failure is business owners' propensity to make snap judgments and act on guesswork.
Jul 01, 2009
The one major psychological influence that all retailers can make use of is color.
Jul 01, 2009
Since shoppers are interested in buying from retailers who offer free shipping, that service will only increase a merchant's online sales.
Jul 01, 2009
Pay per click advertising can increase traffic to your website, and also expand your knowledge of your market.
Jun 01, 2009
Internet wholesale suppliers large and small are enhancing their online marketing and sales strategies to help their retailer customers get more bang for the buck.
Jun 01, 2009
What is Multichannel Marketing? For someone new to ecommerce, and even those that have been around for awhile, it is something that you must understand and use in today's ever-growing, ever-changing online marketplace.
Jun 01, 2009
For those internet retailers who may feel they have their hands full dealing with their customers...
Jun 01, 2009
Typing the URL of a retailer into a browser window, search and email marketing continue to be the top methods consumers use to get to retail websites, according to the Etailing Group 8th Annual Merchant Survey.
Jun 01, 2009
Many European consumers prefer to pay online with such methods as checks, eWallets, debit cards and electronic bank transfers, according to a study by CyberSource Corp.
Jun 01, 2009
Many see running a profitable paid search campaign as an art.
May 01, 2009
Traffic and business in small shops can suffer if they're located near a large retailer that has closed its doors. There are strategies, however, that give smaller retailers opportunities.
May 01, 2009
Generating more revenue for your online store is undoubtedly one of the most important long term goals of any business owner.
May 01, 2009
We all know we're in a tough business climate.
Apr 01, 2009
With the economic crisis forcing small business owners to slash costs, while trying to build up sales and revenue, ecommerce is increasingly seen as an attractive market environment.
Apr 01, 2009
Not surprisingly, the economic downturn will be a big influence on which retail store formats will prosper and which will fade over the next few years.