Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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10/01/2008 - Kole Boosts Closeouts
Kole Imports, a large and long time wholesale supplier of a comprehensive array of general merchandise at significantly low prices.

10/01/2008 - EMAIL Marketing Minefields
There is no marketing medium that has better ROI potential than EMAIL. Utilizing EMAIL marketing requires diligence, however, because there are a handful of minefields one may encounter.

10/01/2008 - Custom Marketing From Buy Wise
BUY WISE has introduced a custom, personalized Relationship Marketing software program for everyone, including retailers, that enables them to stay in touch with customers, friends, and prospects frequently, easily, and personally.

09/01/2008 - Social Networks Build Brand Awareness
Increasing buyers' awareness of your company and products is just one element of running a successful online business.

09/01/2008 - Healthy Alternative
With the furor over obesity and 'super sizing' spurring a trend toward healthier food and portion control, Mister Snacks, Inc. is perfectly positioned to illustrate the definition of nutrition and value.

09/01/2008 - Early Holiday Web Marketing
While most consumers don't start holiday shopping in earnest until the day after Thanksgiving, online retailers should begin marketing for the season as early as October, according to MarketLive Inc., an eCommerce platform provider.

08/01/2008 - Shoppers Like Peer Reviews
The popularity of shoppers' online reviews of products is leading to the use of peer reviews in EMAILs, too.

08/01/2008 - REAL Wholesale Deals from TrademarkCommerce.com
Many wholesale companies offer dropshipping and maintain a claim that they have millions of products. In reality, such a high and vague number of SKUs may really mean that the company is not a true wholesaler.

08/01/2008 - Great Selection at Blanket Depot
George Merling, President of Blanket Depot, could be called a "Blanket Barron." Though it is only a five-year-old company, Blanket Depot has close to 2,500 blanket designs on their website.

08/01/2008 - Consumers Flock to the Web
Nearly half of all Internet users worldwide will make online purchases this year, according to IDC data.

07/01/2008 - Windfall Of Success For Iron Stop
The process today of manufacturing wind spinners is not much different than it was when Ron Spinks, President of Iron Stop, came up with the idea and began creating them in his garage.

07/01/2008 - Win with Liquidation.com
You might think that a website like Liquidation.com would balk at the suggestion that it is, "the eBay for wholesale liquidations."

07/01/2008 - Nordstrom Adds Store Pick-Up
By September, Nordstrom Inc. expects to enable shoppers at its website to pick up product at the nearest store.

07/01/2008 - Customer Surveys Reveal Site Weaknesses
In its simplest form, a dam is a structural system that controls the flow of water. It can stop the flow completely, or it can be opened up to allow water to flow through in a controlled manner.

07/01/2008 - Buyers Network Speeds Transactions
In addition to all its free and convenient features, WholesaleCentral.com also allows users to utilize a free Buyers Network.

06/01/2008 - Year Round Kiosk Sales
While kiosk and cart vendors, like all retailers, rank the fourth quarter holiday season as their best time of year, certain kiosk programs can offer exceptions

06/01/2008 - Tips for Designing Websites
Have you ever stepped back, looked at your website, scratched your head and wondered, "I think my site looks good, so why is it not generating sales?"

06/01/2008 - Hispanics Respond to EMAIL
Online retail spending by Hispanics is expected to reach $21.6 billion by 2011, according to a study by JupiterResearch, which also indicates this group is the largest U.S. minority population.

06/01/2008 - Education For Sellers At eBay Live 2008
Later this month, more than 10,000 entrepreneurs and other businesspeople will convene at McCormick Place West in Chicago. They will be in attendance for the seventh annual eBay Live Show, which runs June 19-21.

05/01/2008 - The Joy of Accessories
In 1973, Debbie Tierney was selling jewelry and accessories to her hairdresser for extra money, while her husband was at work. She envisioned growth, but nothing more than simply selling to a few more hairdressers and some local shops.

05/01/2008 - Cool Feet Are Hot Items
The 13th century Persian poet, Rumi, wrote, "Let what you love be what you do," and Cindy Schultz, owner of www.MyCoolFeet.net is a perfect example of that.

05/01/2008 - CheapWholesaleJewelry.com Creating An Online Leader
Sometimes you just know early on in a venture how things will work out. From the start, they go very much for or against you.

04/01/2008 - Web Cash Payment Sparks Sales
As lending standards tighten and credit card interest mounts, several online retailers are reacting by offering interest free, cash payment checkout options for shoppers.

04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building sales momentum through relevance and consistency.

03/01/2008 - Profit From Consumables
Changes have taken place at Discount Wholesalers, a supplier of closeouts for more than 12 years.

03/01/2008 - Experience & Choice at Mid-America
With 350 years of aggregated experience among its top level management team, Mid-America Liquidators is perfectly positioned to give its retailer customers a wealth of advice in buying and selling profitably

03/01/2008 - Best Web Sourcing
When sourcing wholesale merchandise, where do emarketers find the best products and prices for items being made in the U.S.A, China and other manufacturing markets?

02/01/2008 - Flipping Over Flipo
Jerry Philippeau accidentally entered into business while he was a singer/songwriter living in Los Angeles, California.

02/01/2008 - Double Dragons Inc.
This company specializes in accessories for every brand and type of handheld tech gadget, including cell phones

02/01/2008 - Buyers & Sellers Win with Liquidation.com
You might think that a website like Liquidation.com would balk at the suggestion that it is, "the eBay for wholesale liquidations."

02/01/2008 - Bolster Global eCommerce
Global eCommerce has incredible possibilities when it comes to sales. Buyers are able to find the best prices, and sellers can connect with the greatest number of customers.

01/01/2008 - US Marketing: Great Deals for Big Profits
"Fast pennies are better than slow dollars" is the clever motto of Alan Altschul, President & Founder of US Marketing in upstate New York.

01/01/2008 - Siezing an Opportunity: Kalan Aquires Funworks
There are times in business when you have to pounce on an opportunity. If not, you may never get the same kind of chance again.

01/01/2008 - Generating Post Sale Buys
In the last column I provided ten sure-fire ways to reduce your shopping cart abandonment rate.

01/01/2008 - CloseoutCentral.com: The Ultimate Source
For over ten years, CloseoutCentral.com has been the leading online marketplace for buying and selling closeout merchandise, and it just keeps getting better.

12/01/2007 - Price Perfect Gems
Morfra Designs manufactures a full selection of designer sterling silver jewelry for women, with some designs for men, totaling over 6,000 styles and new designs added daily.

12/01/2007 - Perfect Product Photos
ORTERY TECHNOLOGIES INC. has developed and patented Photosimile, which is a desktop photo "studio" controlled by proprietary software.

12/01/2007 - Abandonment Solutions
Working hard attracting visitors, motivating them to add items to their cart, while later having them abandon the ordering process without buying is despairing.

11/01/2007 - Websites to Get Facelifts
As today's shoppers become more discriminating about their interactions online, the stakes are being raised for retailers to provide a consistently positive, more sophisticated experience.

11/01/2007 - Source for Great Deals
After 12 years in business, Discount Wholesale in Chester Springs, PA continues to expand its offerings of closeouts.

11/01/2007 - Revamped Travel Site Increases Conversions
With ecommerce easily being more than a decade old, one might think that the art of site design would be a little further along than it is.

11/01/2007 - Master of More Than Price
Twenty years ago, PriceMaster, a wholesale distributor in Woodside, NY, wholesaled about 1,000 different products throughout the tri-state area from a warehouse of a few thousand square feet.

11/01/2007 - EMAIL Results
Engaging online customers requires more than quick thank you notes for buying or signing up for newsletters.

10/01/2007 - Web Dreams Come True For Blue Bay
Remember those stories in the late 1990s about Internet startups and their employees, working nearly around the clock, catching brief snoozes on the office floor and dreaming of their big IPO on Wall Street?

10/01/2007 - Strategies to Skyrocket Web Sales
In the last issue of Web Wholesaler, I explained how to overcome a high bounce rate of visitors arriving on your website, only to immediately leave without taking one step deeper into your site.

10/01/2007 - New Daily Closeout Alert Newsletter
A brand new service is available to online buyers to help find closeout and liquidation merchandise.

10/01/2007 - List Turnover Troubles
Managing list growth is a constant challenge to online merchants that communicate with customers via EMAIL; such a challenge, that it topped this year's list of a study by JupiterResearch.

10/01/2007 - Fashion Accessories: Never Out Of Season
The leading sales category for the past two holiday seasons has been Apparel & Clothing, which saw double digit growth, year over year.

10/01/2007 - 10 Tips for Press Releases
Small businesses can now gain widespread dissemination of press releases via companies that distribute them over the internet.

09/01/2007 - Web Profits: Proven How-To Strategies to Skyrocket Web Sales
Last month I presented the importance of knowing your website performance numbers. Knowing these numbers enables you to decide where to focus your efforts, including time and money to increase your website sales.