Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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12/01/2010 - Fragrance Sales Not Wafting Away
From perfume to incense to air fresheners, scented products continue to draw customers to retail checkouts, even in a stinky economy.

12/01/2010 - Sunny Outlook For Solarrific
Grace King is a wholesaler with a mission. "I started my company in 2007, when the price of oil was getting high.

12/01/2010 - Mobile Commerce
With all the talk of iPhones, apps, Blackberrys and like-minded "smart" devices, at some point, if not already, you need to consider when it is right to make a move to mobile commerce.

11/01/2010 - Email Etiquette and Disclaimers
Observing the rules of email etiquette can be a quick and painless component of marketing your products or services to existing and prospective customers.

11/01/2010 - Via Trading Adds Spanish-Language Site
In November 2002, Via Trading made its first sale.

11/01/2010 - Ecommerce Holiday Checklist
The holidays are quickly approaching, and retailers should already be pushing promos geared to these dates.

11/01/2010 - Holiday Web Sales Uptick?
Coming off a summer that saw significant online sales growth, several forecasters are dreaming about the upcoming holiday season.

10/01/2010 - Landing Page Optimization
Many online entrepreneurs are content with letting their websites' home pages sell their goods for them.

10/01/2010 - Pampered Princess Booms Online
Sharee Kowalski was a mom selling wholesale jewelry out of the trunk of her car 20 years ago.

10/01/2010 - FCC Punts On Net Neutrality
In September the Federal Communications Commission extended the public discussion period on the controversial Net Neutrality issue, thereby delaying a decision on the topic until after the elections this month.

09/11/2010 - Building Online Revenue with Affiliate Programs
Everyone wants to make more money. Affiliate programs are a great way to make more money with relatively little effort.

09/09/2010 - Wholesale Central's New Data Security Standards
WholesaleCentral.com, the top-ranked business-to-business directory for general merchandise buyers, distributors, importers and manufacturers, was recently certified PCI Compliant.

09/01/2010 - Gifts, Candles and Incense Trends
When it comes to the aromatic arts, giftware sellers are generally well stocked, and contrary to national economic news, well satisfied.

09/01/2010 - Giftbliss Succeeds With Snow To Go
Giftbliss Sales started up in 1993 as a manufacturers' rep group.

09/01/2010 - Big Lots For Small Retailers
Justin Starnes, general manager of Eagle Eye Wholesalers, is still young but possesses more experience than many retail veterans.

09/01/2010 - Improving Quality Scores
If you are managing any form of advertising, getting the biggest bang for your buck should be at the top of your mind.

09/01/2010 - Rules of Mobile Marketing
In today's four-screen marketing world, designing an ideal mobile site is becoming more important than ever for the e-retailer.

09/01/2010 - Free Shipping Crucial For Web Orders
An overwhelming 99 percent of small companies surveyed say that free shipping is an important factor in deciding on an online supplier, according to a recent poll commissioned by Staples.

07/01/2010 - Blogging for Business Success
Over the past several years, "blog" has become one of those commonplace terms with which everyone is familiar

07/01/2010 - No Business Like Snow Business
After one of its products became a breakout best-seller, Gift Bliss had to grapple with the challenges of success. While most wholesalers carry a range of products, none would complain if just one of those items became a hot seller.

06/01/2010 - Dropshipping 101
Simply put, dropshipping is selling something you don't own. While it may sound illegal, it's not.

06/01/2010 - Unlocking Ecommerce Software to Grow Your Business
It's one of the age-old dilemmas faced by business owners: You've got a terrific product or service to sell, but not a good means of selling it.

06/01/2010 - Tradition and Innovation at Solid Silver
A family jewelry business, Solid Silver Inc. was established back in 1986 Los Angeles by Voravudh Vorasuvin, then a recent émigré from Thailand.

05/01/2010 - Successful Email Marketing
Many people hearing the term, "email marketing," think of spam cluttering up their inboxes from unwanted (and, unknown) companies, or occasional notes about upcoming sales or coupons that may or may not be relevant to their lives and lifestyles.

05/01/2010 - Sweet Success With Candy Concepts
CandyConceptsInc.com is not just about candy. In fact, candy now accounts for a mere ten to 15 percent of the company's sales.

05/01/2010 - Best Days & Times for Emails
When considering how to get the most out of your email campaigns, do not overlook the timing of a send.

05/01/2010 - Fashion Stake Gives Consumers a Say
Peer-to-peer file sharing revolutionized the music industry, so why not the fashion industry?

05/01/2010 - The Rise of Mobile Apps
To date, the world of mobile retail has been confined largely to promotion and marketing. But that looks to be changing greatly in the coming years, with a move into outright sales and revenue production via mobile applications.

04/01/2010 - Women's and Men's Fashion Accessories
Fashion is showing signs of coming into fashion again, with indications in some quarters that the much debated economic recovery is having a positive effect on apparel and accessories.

04/01/2010 - Ten Tips for Improving Your Wholesale Buying
Working with the right web-based general merchandise wholesaler can make or save you money and time.

04/01/2010 - Ten Best Shipping Practices
It's no secret: Shipping is one of the most essential factors in closing ecommerce sales.

04/01/2010 - Organizing Across Channels
For companies with more than one presence, it can be a challenge to figure out how best to organize for the purposes of serving the customer and doing business, both effectively and profitably.

03/01/2010 - Ranking for Local Search
Most INTERNET users use search functions many times a day, whether they're looking for information on a general topic

03/01/2010 - Gift Dropship.com Offers Preloaded Sites
After a retailer, eBay store, flea marketer or anyone else who sells product sets up an account at Gift Dropship.com, they can simply visit that website, order the product and have it shipped in their store's name to their customer

03/01/2010 - J & L Wholesale Tobacco Accessories & More
Stores that serve the smoker will not only find a rich array of tobacco and smoking accessories at Allentown, PA based J & L Wholesale Distributors, but also a potpourri of other products to boost sales and profits.

03/01/2010 - Geolocation Enhances E-Retail
While the benefits to consumers of shopping online are obvious, there is also a benefit to be gained by linking those customers to the real world.

02/01/2010 - Tech Feature: Google Analytics
How do you measure the success of your company's website? Receiving reports on how many users clicked on the site is a fairly basic way.

02/01/2010 - Sweet Smell of Success
Online fragrance sellers all face a similar, if obvious, challenge. However, this has not stopped Kendra Morgan of Scentimental Gifts, Etc. from building a thriving web based wholesale business.

02/01/2010 - Social Media 101
Once thought to be a passing fad, and still relatively new, social media has taken a firm hold and warrants attention in many retailers' online marketing efforts.

02/01/2010 - Online Shopping Boom Expected
The INTERNET looks to be poised to become an even bigger force than ever in the world of retail in 2010.

01/01/2010 - Building Trust Online
Although a number of factors come into play when a customer makes a buying decision on the INTERNET, none is more important than trust.

12/01/2009 - The Future of Web Video
Video may have killed the radio star, as the old song by the Buggles claims, but today there's growing evidence that video may have static, text-heavy websites in its crosshairs as well.

11/01/2009 - What Makes Web Retail Tick
Calling ecommerce, "The bright side of retail," during her keynote address at the 2009 Shop.org Annual Summit, Sucharita Mulpuru of Forrester Research spelled out six things online retailers have done right.

11/01/2009 - UPS Adds Web Printing Service
The UPS Store chain has launched an INTERNET service that lets customers design brochures, posters and other materials online, and then have them printed and prepared for pickup at a local UPS Store.

11/01/2009 - Spectrum Packaging Has Customer Service in the Bag
In an extremely competitive market determined primarily by price, Spectrum Packaging has carved a niche for themselves with their superior customer service.

11/01/2009 - Push for INTERNET Privacy
An assembly of 10 consumer advocacy groups, including the U.S. Public Interest Research Group...

11/01/2009 - Optimizing Conversion
A majority of INTERNET retailers and other online businesses are failing to take advantage of analytics technology, in order to optimize website content to better convert online browsers to buyers, according to a recent study by Omniture Inc

11/01/2009 - Marketing Trends for 2010
Noted Danish physicist, Niels Bohr, once noted that, "Prediction is very difficult, especially about the future."

11/01/2009 - Lifestage Predicts Web Shoppers
Income and age, often seen as predictors of how people utilize the INTERNET for shopping, may not be the best indicators of online shopping behavior.

11/01/2009 - Join the Social Networking Party
The next 50 years of the INTERNET will be dominated by the phenomenon known as social networking.