Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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12/01/2008 - Partnering With Suppliers
Kiosk and cart vendors always need to carefully evaluate the quality and appeal of products they wish to feature.

12/01/2008 - No-Pierce Body Jewelry
COASTAL DISTRIBUTORS introduces three new categories of its Wildwear brand, no-pierce body jewelry.

12/01/2008 - E-Tail Marketplaces
Small and mid-sized online merchants who have not experimented with e-tail marketplaces are leaving money on the table.

12/01/2008 - Combining Search for Higher Conversion
There are many ways to increase conversion of your paid search campaigns. On a general level, it starts with the keywords, moves to the ad title and copy, and on to the landing page (the page at which your traffic arrives).

11/01/2008 - Top Sellers for Parks, Resorts and Gaming
The Internet has become a terrific resource for retailers who sell memorabilia and novelty products at shops and stands located near tourism attractions across the country.

11/01/2008 - Taking Kiosks Personally
Yes, personalized products are a hit with consumers, and putting a customer's name and message on an item on the spot helps draw crowds to a kiosk or cart and build sales.

11/01/2008 - Shielding the Face of Technology
The idea for iShieldz was born the day Andrew Mason, CEO and President of eShields, LLC., dropped his cell phone and cracked the screen.

11/01/2008 - Holiday Email Tips
Major online retailers began sending holiday emails on October 28th last year, 58 days before Christmas, according to a new report.

11/01/2008 - Global Supply Chain Safety
The Internet's positive impact on global supply chain management is undeniable.

11/01/2008 - Designers Move from Class to Mass
Such high fashion designers as Vera Wang and Stella McCartney are among those shifting to lower priced lines, in order to gain wider recognition across a broader customer base.

11/01/2008 - Assessing a Store Location
Location is of critical importance to a retailer. Deciding where to place a new store or move a current one requires a lot of study and thought.

11/01/2008 - Aiming for Super Rich
Few could argue that it's good to be rich. A look at luxury retail sales suggests that for retailers, the best TARGET is the really, really rich.

10/01/2008 - Marketing on a Shoestring
When it comes to achieving a level of visibility and name recognition that's on par with their chain store rivals, most independent retailers face pretty stiff odds.

10/01/2008 - Congress Eyes Hot Web Goods
A bill submitted in Congress would require operators of web auction sites to identify and review the operations of those suspected of selling high volumes of merchandise stolen from retail stores.

09/01/2008 - The Facebook Edge
Many leading web retailers are losing ground to competitors in marketing to young adults by not maintaining a fan page on the social networking site Facebook.com.

09/01/2008 - Social Networks Build Brand Awareness
Increasing buyers' awareness of your company and products is just one element of running a successful online business.

09/01/2008 - Promiscuous Purchasers
People between the ages of 40 and 59 represent the prime adult demographic that is making the majority of household spending decisions, according to a recent study.

09/01/2008 - Early Holiday Web Marketing
While most consumers don't start holiday shopping in earnest until the day after Thanksgiving, online retailers should begin marketing for the season as early as October, according to MarketLive Inc., an eCommerce platform provider.

08/01/2008 - Toys & Novelties for Fun & Profits
Fun is never out of style. It reaches across all geographic regions and every demographic, and people pay for it, regardless of the economy.

08/01/2008 - Refresh Your Brand
Every business should take a periodic review of its full line of branding materials, which includes the company logo, marketing materials, business cards, packaging, website and any other component that makes for a store's public identity.

08/01/2008 - Great Selection at Blanket Depot
George Merling, President of Blanket Depot, could be called a "Blanket Barron." Though it is only a five-year-old company, Blanket Depot has close to 2,500 blanket designs on their website.

08/01/2008 - Fighting Organized Retail Crime
As organized retail crime continues to plague the industry, retailers are getting more serious about uncovering, dismantling and prosecuting the responsible individuals and crime rings.

08/01/2008 - Bye Bye Bugs
POST PREMIUM PRODUCTS has introduced Adios Critter, which is made of a blend of non toxic scented oils. This blend kills ants, cockroaches, silver fish and other harmful insects. As a result, it also eliminates spiders.

07/01/2008 - Amazon Sues New York
Amazon.com has filed a suit in New York State Supreme Court, charging that New York State's recently amended sales tax law is, "invalid, illegal and unconstitutional," and that it unfairly TARGETs Amazon.com.

06/01/2008 - India Retailer TARGETs U.S.
India's largest retailer is TARGETing Indian consumers in America.

06/01/2008 - Hispanics Respond to Email
Online retail spending by Hispanics is expected to reach $21.6 billion by 2011, according to a study by JupiterResearch, which also indicates this group is the largest U.S. minority population.

05/01/2008 - Dell Tests Biz Service
The computer company, Dell Inc., is currently testing a new system that could help relieve small businesses from needing to employ IT experts. The test is now taking place in Dallas.

04/01/2008 - Specialty Retail Success
Retail success is ultimately based on a foundation of product, place, people and time. Smart entrepreneurs consider all four thoughtfully before launching any new retail venture, or developing a strategy for expansion.

04/01/2008 - Selling By Instinct At OBI
Tim Choklett, President of Opportunity Buys, Inc. (OBI), instinctively understands what people want. In grade school, he removed the centers of books to sell pieces of bubblegum he had purchased in bags.

04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building sales momentum through relevance and consistency.

04/01/2008 - Dollar Stores Thrive In Tough Times
Discussions of whether, technically, the nation is or is not in recession, and how long and how deep it might be, are irrelevant, suggests Jeff Green.

04/01/2008 - DayClocks
DAYCLOCKS introduces the DayClock, sometimes called 7 Day Clock, which represents a whole new concept in looking at and tracking time. It is for those whose days matter more than minutes or hours.

03/01/2008 - New Click Fraud Filter Improves Traffic Quality
Click Forensics, Inc., the leading provider of click fraud prevention solutions, has announced the availability of Click Forensics for Publishers

02/01/2008 - Toy Wonders: Titans of Toys
Toy Wonders, the family owned and operated company, began in Taiwan four generations ago as a toy exporting business.

02/01/2008 - Golden Compass Increases Web Sales
I have noticed a recurring problem among merchants who have contacted me to help them increase their website sales.

02/01/2008 - Boomers' Web Use Rising
Older Americans, from baby boomers to those over 60, are becoming a more significant Internet TARGET market, according to a new study by eMarketer.com.

01/01/2008 - Siezing an Opportunity: Kalan Aquires Funworks
There are times in business when you have to pounce on an opportunity. If not, you may never get the same kind of chance again.

01/01/2008 - Retail Crime and eFencing
The House Judiciary Committee's subcommittee on crime, terrorism and homeland security recently held a hearing, in preparation for new legislation aimed at cracking down on organized retail crime.

01/01/2008 - CA Sues Toy Co's
Jerry Brown, California's attorney general, has leveled a lawsuit against 20 companies, claiming they sold toys containing unlawful quantities of lead.

12/01/2007 - Walgreens & AARP Join Forces
A new alliance between Walgreen Co. and the American Association of Retired Persons (AARP) sees green in gray.

12/01/2007 - Sweet Smell Of Scent Success
Fragrances and scented products have a way of selling themselves, and there are scores of merchandise resellers cashing in on that very idea.

12/01/2007 - Home Depot TARGETs Women
Home Depot's newest retail laboratory has opened in Charlotte, SC.

12/01/2007 - Amazon.com Ranked #1
Though customers have infinite options for shopping online, a few companies stand out as favorites, according to an inaugural Favorite 50 survey, conducted by BIGresearch.

11/01/2007 - Why Pros Need Vertical Search
"Vertical search." You have probably heard the term thrown around, and you might have even used it.

11/01/2007 - Night Lite Aroma Lamps
L&V Creations offers a brand new line of exclusive products.

11/01/2007 - Five Steps To Successful Pay Per Click
There are three ways to grow a business.

10/01/2007 - Stores Within Stores
Whether multiple retailers join forces in one location, or one retailer segregates a department into a boutique, the store within a store concept proliferates.

10/01/2007 - Ghosts Push Halloween Sales
Halloween is second only to Christmas in the holiday decorations market.

10/01/2007 - Fit Consumers Spend Big
Retailers have much to gain from tapping into the market of consumers who participate in sports and fitness activities.

09/01/2007 - Web Profits: Proven How-To Strategies to Skyrocket Web Sales
Last month I presented the importance of knowing your website performance numbers. Knowing these numbers enables you to decide where to focus your efforts, including time and money to increase your website sales.