Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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Your Search for "email marketing" yielded 166 matches

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06/01/2009 - Is Live Chat Right for You?
For those internet retailers who may feel they have their hands full dealing with their customers...

06/01/2009 - How Web Surfers Find Retailers
Typing the URL of a retailer into a browser window, search and EMAIL MARKETING continue to be the top methods consumers use to get to retail websites, according to the Etailing Group 8th Annual Merchant Survey.

06/01/2009 - Finding the Wholesale Products You Need
In the early days of WholesaleCentral.com, buyers were constantly asking us where they could find specific products.

05/01/2009 - Trendy Fashion Fun at Doki Geki
For stores that cater to the junior market and rely on suppliers of hot, trendy, and cost effective items, DokiGeki.com is the place to buy.

04/01/2009 - Innovative Products at Silver Streak
Mike Mallon, CEO of Silver Streak Ind., knows how to help his customers move product.

04/01/2009 - Build Loyalty Inside and Out
Building loyalty among customers, prospects and employees doesn't have to cost a dime.

01/01/2009 - Retailing to Etailing
Independent retail businesses still without a website are not alone. According to a recent study by research firm, Warrillow & Co., a whopping 59 percent of small businesses do not have a site yet.

01/01/2009 - Boosting EMAIL MARKETING
EMAIL MARKETING Director, the flagship consumer EMAIL newsletter software from industry veteran Arial Software, touts a roundup of new features in its 5.0 release.

12/01/2008 - Shoptopia Merges Bricks and Clicks
Malls in Virginia and Nevada have launched a social shopping site to drive online shoppers to their local retailers.

12/01/2008 - E-Tail Marketplaces
Small and mid-sized online merchants who have not experimented with e-tail marketplaces are leaving money on the table.

11/01/2008 - Holiday EMAIL Tips
Major online retailers began sending holiday EMAILs on October 28th last year, 58 days before Christmas, according to a new report.

11/01/2008 - Consumers Love Coupons
As Americans attempt to stretch their disposable dollars, we are becoming a nation of coupon clippers.

10/01/2008 - MARKETING on a Shoestring
When it comes to achieving a level of visibility and name recognition that's on par with their chain store rivals, most independent retailers face pretty stiff odds.

10/01/2008 - EMAIL MARKETING Minefields
There is no MARKETING medium that has better ROI potential than EMAIL. Utilizing EMAIL MARKETING requires diligence, however, because there are a handful of minefields one may encounter.

10/01/2008 - Custom MARKETING From Buy Wise
BUY WISE has introduced a custom, personalized Relationship MARKETING software program for everyone, including retailers, that enables them to stay in touch with customers, friends, and prospects frequently, easily, and personally.

09/01/2008 - Social Networks Build Brand Awareness
Increasing buyers' awareness of your company and products is just one element of running a successful online business.

09/01/2008 - Early Holiday Web MARKETING
While most consumers don't start holiday shopping in earnest until the day after Thanksgiving, online retailers should begin MARKETING for the season as early as October, according to MarketLive Inc., an eCommerce platform provider.

08/01/2008 - Shoppers Like Peer Reviews
The popularity of shoppers' online reviews of products is leading to the use of peer reviews in EMAILs, too.

08/01/2008 - REAL Wholesale Deals from TrademarkCommerce.com
Many wholesale companies offer dropshipping and maintain a claim that they have millions of products. In reality, such a high and vague number of SKUs may really mean that the company is not a true wholesaler.

06/01/2008 - Year Round Kiosk Sales
While kiosk and cart vendors, like all retailers, rank the fourth quarter holiday season as their best time of year, certain kiosk programs can offer exceptions

05/01/2008 - The Joy of Accessories
In 1973, Debbie Tierney was selling jewelry and accessories to her hairdresser for extra money, while her husband was at work. She envisioned growth, but nothing more than simply selling to a few more hairdressers and some local shops.

05/01/2008 - CheapWholesaleJewelry.com Creating An Online Leader
Sometimes you just know early on in a venture how things will work out. From the start, they go very much for or against you.

04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building sales momentum through relevance and consistency.

02/01/2008 - Flipping Over Flipo
Jerry Philippeau accidentally entered into business while he was a singer/songwriter living in Los Angeles, California.

02/01/2008 - Bolster Global eCommerce
Global eCommerce has incredible possibilities when it comes to sales. Buyers are able to find the best prices, and sellers can connect with the greatest number of customers.

01/01/2008 - US MARKETING: Great Deals for Big Profits
"Fast pennies are better than slow dollars" is the clever motto of Alan Altschul, President & Founder of US MARKETING in upstate New York.

01/01/2008 - Siezing an Opportunity: Kalan Aquires Funworks
There are times in business when you have to pounce on an opportunity. If not, you may never get the same kind of chance again.

01/01/2008 - Generating Post Sale Buys
In the last column I provided ten sure-fire ways to reduce your shopping cart abandonment rate.

12/01/2007 - Price Perfect Gems
Morfra Designs manufactures a full selection of designer sterling silver jewelry for women, with some designs for men, totaling over 6,000 styles and new designs added daily.

12/01/2007 - Abandonment Solutions
Working hard attracting visitors, motivating them to add items to their cart, while later having them abandon the ordering process without buying is despairing.

11/01/2007 - Websites to Get Facelifts
As today's shoppers become more discriminating about their interactions online, the stakes are being raised for retailers to provide a consistently positive, more sophisticated experience.

11/01/2007 - Revamped Travel Site Increases Conversions
With ecommerce easily being more than a decade old, one might think that the art of site design would be a little further along than it is.

11/01/2007 - EMAIL Results
Engaging online customers requires more than quick thank you notes for buying or signing up for newsletters.

10/01/2007 - Strategies to Skyrocket Web Sales
In the last issue of Web Wholesaler, I explained how to overcome a high bounce rate of visitors arriving on your website, only to immediately leave without taking one step deeper into your site.

10/01/2007 - List Turnover Troubles
Managing list growth is a constant challenge to online merchants that communicate with customers via EMAIL; such a challenge, that it topped this year's list of a study by JupiterResearch.

10/01/2007 - Fashion Accessories: Never Out Of Season
The leading sales category for the past two holiday seasons has been Apparel & Clothing, which saw double digit growth, year over year.

10/01/2007 - 10 Tips for Press Releases
Small businesses can now gain widespread dissemination of press releases via companies that distribute them over the internet.

09/01/2007 - Web Profits: Proven How-To Strategies to Skyrocket Web Sales
Last month I presented the importance of knowing your website performance numbers. Knowing these numbers enables you to decide where to focus your efforts, including time and money to increase your website sales.

09/01/2007 - Teamwork Drives UB2B's Success
One of the key components of Fatima Siner's game plan for business success includes the philosophy used by all winning football coaches: surround yourself with the best assistants and the most talented personnel.

09/01/2007 - Smarts & Sweat Equal Turnkey Success
Any reliable product supplier to a kiosk or cart program will want a prospective operator to have a business plan for success.

09/01/2007 - Match Landing Pages To Messages
Web retailers that are good at developing personalized EMAIL campaigns often lose potential business because of lackluster page optimization, according to a study from Silverpop Systems Inc.

09/01/2007 - EMAIL Less Effective
While EMAIL MARKETING remains a valuable tool for informing customers, it is no longer unique. As an accepted MARKETING medium, it does not automatically delight consumers.

08/01/2007 - Fresh Toys & Novelties Push Retail Profits
The number of new toys and novelties that come to market each year is a tribute to the imagination of inventors, designers, and suppliers.

08/01/2007 - Buyers Pay For Privacy
Consumers will pay more to shop at websites that protect privacy, according to a study by Carnegie Mellon University.

07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

07/01/2007 - Surplus Success At Via Trading
Jacques Stambouli was brainstorming one day in the library, while working on his master's thesis. His professor had assigned him to come up with a business plan that pertained to retail or wholesale.

07/01/2007 - RightNow Delivers CRM Solution
RightNow Technologies debuts RightNow Retail, a new offering that combines next generation customer relationship management (CRM) solution.

07/01/2007 - News Archive Offers Insight For Retailers
All of the articles you read in Web Wholesaler Magazine can now be found conveniently online in the "Wholesale News and Article Archive," on Wholesalecentral.com.

07/01/2007 - Launching New Products
Launching new products can be both an art and a science, and can take on many forms. Some are flashy media events, such as Apple's Steve Jobs introducing the new iPhone.

06/01/2007 - Sending EMAIL Images
More and more web wholesalers and retailers are using photos in their EMAIL campaigns to show off their hottest product lines.